Pipedrive

Estonian-born CRM with AI-powered sales automation for European teams

Aircall

French AI cloud telephony platform for sales and support teams

Pipedrive

Excellent

22/25

Aircall

Strong

20/25

Score Breakdown

DimensionPipedriveAircall

Data Residency

Where is your data stored and processed?

Pipedrive: EU data residency available with data hosted on AWS Frankfurt; EU region is selectable for customers.

Aircall: Call recordings and metadata hosted in AWS EU regions; EU data residency is available for customers.

4/5

EU data residency available with data hosted on AWS Frankfurt; EU region is selectable for customers.

4/5

Call recordings and metadata hosted in AWS EU regions; EU data residency is available for customers.

Legal Jurisdiction

Which laws govern the company and your data?

Pipedrive: Incorporated in Estonia as Pipedrive OÜ; operates fully under EU law with no US parent entity.

Aircall: French SAS incorporated and headquartered in Paris; fully subject to French and EU law with no US parent entity.

5/5

Incorporated in Estonia as Pipedrive OÜ; operates fully under EU law with no US parent entity.

5/5

French SAS incorporated and headquartered in Paris; fully subject to French and EU law with no US parent entity.

Data Retention & Training

Is your data used for model training?

Pipedrive: Customer data is not used for AI training by default; configurable retention policies are available.

Aircall: Call recordings and AI transcripts are not used for model training; configurable retention periods available per plan.

4/5

Customer data is not used for AI training by default; configurable retention policies are available.

4/5

Call recordings and AI transcripts are not used for model training; configurable retention periods available per plan.

Certifications

ISO 27001, SOC 2, Cyber Essentials, etc.

Pipedrive: Holds ISO 27001 and SOC 2 Type II certifications demonstrating robust security controls.

Aircall: ISO 27001 certified with regular security audits; SOC 2 not yet publicly confirmed.

4/5

Holds ISO 27001 and SOC 2 Type II certifications demonstrating robust security controls.

3/5

ISO 27001 certified with regular security audits; SOC 2 not yet publicly confirmed.

Regulatory Fit

Suitability for regulated industries and professional services

Pipedrive: EU-incorporated with comprehensive GDPR tooling including DPA, data subject request support, and configurable retention.

Aircall: Strong EU fit with CNIL-compliant French incorporation, DPA with SCCs, and call recording consent management tooling.

5/5

EU-incorporated with comprehensive GDPR tooling including DPA, data subject request support, and configurable retention.

4/5

Strong EU fit with CNIL-compliant French incorporation, DPA with SCCs, and call recording consent management tooling.

Total Score

22/25

20/25

Best For

Pipedrive

Best for EU-headquartered organisations needing maximum data sovereignty; regulated industries (CNIL, ICO); privacy-conscious teams who need strong data retention controls.

Aircall

Best for EU-headquartered organisations needing maximum data sovereignty; regulated industries (ICO, CNIL); privacy-conscious teams who need strong data retention controls.

Detailed Comparison

Aircall vs Pipedrive: Trust & Compliance Comparison

Aircall (Aircall, FR) scores 20/25 overall with a Silver (Strong) trust badge. French AI cloud telephony platform for sales and support teams. Pipedrive (Pipedrive, EE) scores 22/25 with a Gold (Excellent) trust badge. Estonian-born CRM with AI-powered sales automation for European teams.

Dimension-by-Dimension Breakdown

#### Data Residency

Both score equally at 4/5.

●Aircall (4/5): Call recordings and metadata hosted in AWS EU regions; EU data residency is available for customers.

●Pipedrive (4/5): EU data residency available with data hosted on AWS Frankfurt; EU region is selectable for customers.

#### Legal Jurisdiction

Both score equally at 5/5.

●Aircall (5/5): French SAS incorporated and headquartered in Paris; fully subject to French and EU law with no US parent entity.

●Pipedrive (5/5): Incorporated in Estonia as Pipedrive OÜ; operates fully under EU law with no US parent entity.

#### Data Retention & Training

Both score equally at 4/5.

●Aircall (4/5): Call recordings and AI transcripts are not used for model training; configurable retention periods available per plan.

●Pipedrive (4/5): Customer data is not used for AI training by default; configurable retention policies are available.

#### Certifications

Pipedrive leads with 4/5 vs 3/5.

●Aircall (3/5): ISO 27001 certified with regular security audits; SOC 2 not yet publicly confirmed.

●Pipedrive (4/5): Holds ISO 27001 and SOC 2 Type II certifications demonstrating robust security controls.

#### Regulatory Fit

Pipedrive leads with 5/5 vs 4/5.

●Aircall (4/5): Strong EU fit with CNIL-compliant French incorporation, DPA with SCCs, and call recording consent management tooling.

●Pipedrive (5/5): EU-incorporated with comprehensive GDPR tooling including DPA, data subject request support, and configurable retention.

Certifications at a Glance

Certification	Aircall	Pipedrive
ISO 27001	Yes	Yes
SOC 2 Type II	No	Yes

Overall Verdict

Pipedrive has a clear trust advantage, scoring 22/25 compared to Aircall's 20/25. Pipedrive particularly excels in certifications, regulatory fit.

Frequently Asked Questions

Which is better for EU compliance, Pipedrive or Aircall?

Pipedrive has a TrustKit score of 22/25 while Aircall scores 20/25. Pipedrive currently rates higher across data residency, legal jurisdiction, data retention, certifications, and regulatory fit.

How do Pipedrive and Aircall compare on data residency?

Pipedrive scores 4/5 for data residency (EU data residency available with data hosted on AWS Frankfurt; EU region is selectable for customers.), while Aircall scores 4/5 (Call recordings and metadata hosted in AWS EU regions; EU data residency is available for customers.).

Are Pipedrive and Aircall GDPR compliant?

Both tools are assessed across five compliance dimensions. Pipedrive has a regulatory fit score of 5/5 and Aircall scores 4/5. Check the full comparison above for a detailed breakdown.

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