LivePerson

US enterprise conversational AI platform for digital customer engagement at scale

Freshdesk AI (Freddy)

AI-powered customer support that delights customers and empowers agents

LivePerson

Strong

17/25

Freshdesk AI (Freddy)

Strong

17/25

Score Breakdown

DimensionLivePersonFreshdesk AI (Freddy)

Data Residency

Where is your data stored and processed?

LivePerson: EU data residency available (AWS Frankfurt); long-standing European enterprise deployments with documented EU hosting

Freshdesk AI (Freddy): Offers data hosting in US, EU, India, and Australia. Good regional data residency options for global organizations.

4/5

EU data residency available (AWS Frankfurt); long-standing European enterprise deployments with documented EU hosting

4/5

Offers data hosting in US, EU, India, and Australia. Good regional data residency options for global organizations.

Legal Jurisdiction

Which laws govern the company and your data?

LivePerson: Public US Delaware corporation; CLOUD Act applies; strong SCCs and DPAs mitigate but cannot eliminate US jurisdiction

Freshdesk AI (Freddy): Incorporated in Delaware, US. Subject to US legal frameworks. Engineering operations in India may raise data processing questions for some regulators.

2/5

Public US Delaware corporation; CLOUD Act applies; strong SCCs and DPAs mitigate but cannot eliminate US jurisdiction

3/5

Incorporated in Delaware, US. Subject to US legal frameworks. Engineering operations in India may raise data processing questions for some regulators.

Data Retention & Training

Is your data used for model training?

LivePerson: Opt-out from conversation data training available; enterprise-grade retention controls; review AI feature terms

Freshdesk AI (Freddy): Standard data retention and deletion policies. Provides GDPR-compliant data processing agreements and supports right-to-erasure requests.

3/5

Opt-out from conversation data training available; enterprise-grade retention controls; review AI feature terms

3/5

Standard data retention and deletion policies. Provides GDPR-compliant data processing agreements and supports right-to-erasure requests.

Certifications

ISO 27001, SOC 2, Cyber Essentials, etc.

LivePerson: ISO 27001 and SOC 2 Type II — solid for an enterprise contact centre platform; NIS2 and DORA documentation available

Freshdesk AI (Freddy): Holds SOC 2 Type II, ISO 27001, and ISO 27017 certifications. Solid security certification portfolio for a customer support platform.

4/5

ISO 27001 and SOC 2 Type II — solid for an enterprise contact centre platform; NIS2 and DORA documentation available

4/5

Holds SOC 2 Type II, ISO 27001, and ISO 27017 certifications. Solid security certification portfolio for a customer support platform.

Regulatory Fit

Suitability for regulated industries and professional services

LivePerson: Mature EU compliance posture; EU hosting, ISO 27001, DPA, and NIS2/DORA readiness make it viable for regulated sectors

Freshdesk AI (Freddy): Good regulatory fit for most industries. HIPAA compliance available for healthcare. Multi-region hosting supports various data residency requirements.

4/5

Mature EU compliance posture; EU hosting, ISO 27001, DPA, and NIS2/DORA readiness make it viable for regulated sectors

3/5

Good regulatory fit for most industries. HIPAA compliance available for healthcare. Multi-region hosting supports various data residency requirements.

Total Score

17/25

Best For

LivePerson

Best for organisations requiring broad certification coverage (SOC 2 Type II, ISO 27001, ISO 27017).

Freshdesk AI (Freddy)

Best for regulated industries (ICO, CNIL).

Detailed Comparison

Freshdesk AI (Freddy) vs LivePerson: Trust & Compliance Comparison

Freshdesk AI (Freddy) (Freshworks, US) scores 17/25 overall with a Silver (Strong) trust badge. AI-powered customer support that delights customers and empowers agents. LivePerson (LivePerson, US) scores 17/25 with a Silver (Strong) trust badge. US enterprise conversational AI platform for digital customer engagement at scale.

Dimension-by-Dimension Breakdown

#### Data Residency

Both score equally at 4/5.

●Freshdesk AI (Freddy) (4/5): Offers data hosting in US, EU, India, and Australia. Good regional data residency options for global organizations.

●LivePerson (4/5): EU data residency available (AWS Frankfurt); long-standing European enterprise deployments with documented EU hosting

#### Legal Jurisdiction

Freshdesk AI (Freddy) leads with 3/5 vs 2/5.

●Freshdesk AI (Freddy) (3/5): Incorporated in Delaware, US. Subject to US legal frameworks. Engineering operations in India may raise data processing questions for some regulators.

●LivePerson (2/5): Public US Delaware corporation; CLOUD Act applies; strong SCCs and DPAs mitigate but cannot eliminate US jurisdiction

#### Data Retention & Training

Both score equally at 3/5.

●Freshdesk AI (Freddy) (3/5): Standard data retention and deletion policies. Provides GDPR-compliant data processing agreements and supports right-to-erasure requests.

●LivePerson (3/5): Opt-out from conversation data training available; enterprise-grade retention controls; review AI feature terms

#### Certifications

Both score equally at 4/5.

●Freshdesk AI (Freddy) (4/5): Holds SOC 2 Type II, ISO 27001, and ISO 27017 certifications. Solid security certification portfolio for a customer support platform.

●LivePerson (4/5): ISO 27001 and SOC 2 Type II — solid for an enterprise contact centre platform; NIS2 and DORA documentation available

#### Regulatory Fit

LivePerson leads with 4/5 vs 3/5.

●Freshdesk AI (Freddy) (3/5): Good regulatory fit for most industries. HIPAA compliance available for healthcare. Multi-region hosting supports various data residency requirements.

●LivePerson (4/5): Mature EU compliance posture; EU hosting, ISO 27001, DPA, and NIS2/DORA readiness make it viable for regulated sectors

Certifications at a Glance

Certification	Freshdesk AI (Freddy)	LivePerson
ISO 27001	Yes	Yes
ISO 27017	Yes	No
SOC 2 Type II	Yes	Yes

Overall Verdict

Freshdesk AI (Freddy) and LivePerson are closely matched on trust and compliance, with scores of 17/25 and 17/25 respectively. The right choice depends on your specific regulatory requirements and existing technology stack.

Frequently Asked Questions

Which is better for EU compliance, LivePerson or Freshdesk AI (Freddy)?

LivePerson has a TrustKit score of 17/25 while Freshdesk AI (Freddy) scores 17/25. Both tools are currently rated equally across data residency, legal jurisdiction, data retention, certifications, and regulatory fit.

How do LivePerson and Freshdesk AI (Freddy) compare on data residency?

LivePerson scores 4/5 for data residency (EU data residency available (AWS Frankfurt); long-standing European enterprise deployments with documented EU hosting), while Freshdesk AI (Freddy) scores 4/5 (Offers data hosting in US, EU, India, and Australia. Good regional data residency options for global organizations.).

Are LivePerson and Freshdesk AI (Freddy) GDPR compliant?

Both tools are assessed across five compliance dimensions. LivePerson has a regulatory fit score of 4/5 and Freshdesk AI (Freddy) scores 3/5. Check the full comparison above for a detailed breakdown.

Explore Each Tool

LivePerson

View full review →

68%

Freshdesk AI (Freddy)

View full review →

68%