Pipedrive

Estonian-born CRM with AI-powered sales automation for European teams

Typeform

Conversational forms and surveys with AI-powered features

Pipedrive

Excellent

22/25

Typeform

Strong

20/25

Score Breakdown

DimensionPipedriveTypeform

Data Residency

Where is your data stored and processed?

Pipedrive: EU data residency available with data hosted on AWS Frankfurt; EU region is selectable for customers.

Typeform: Customer data is hosted on AWS EU infrastructure by default, providing a clear EU data residency story.

4/5

EU data residency available with data hosted on AWS Frankfurt; EU region is selectable for customers.

4/5

Customer data is hosted on AWS EU infrastructure by default, providing a clear EU data residency story.

Legal Jurisdiction

Which laws govern the company and your data?

Pipedrive: Incorporated in Estonia as Pipedrive OÜ; operates fully under EU law with no US parent entity.

Typeform: Incorporated as a Spanish SL under EU law with no US parent company, meaning no CLOUD Act exposure.

5/5

Incorporated in Estonia as Pipedrive OÜ; operates fully under EU law with no US parent entity.

5/5

Incorporated as a Spanish SL under EU law with no US parent company, meaning no CLOUD Act exposure.

Data Retention & Training

Is your data used for model training?

Pipedrive: Customer data is not used for AI training by default; configurable retention policies are available.

Typeform: No AI training on user data; configurable data retention and deletion available to customers.

4/5

Customer data is not used for AI training by default; configurable retention policies are available.

4/5

No AI training on user data; configurable data retention and deletion available to customers.

Certifications

ISO 27001, SOC 2, Cyber Essentials, etc.

Pipedrive: Holds ISO 27001 and SOC 2 Type II certifications demonstrating robust security controls.

Typeform: Holds SOC 2 Type II certification; ISO 27001 is not currently listed on their trust page.

4/5

Holds ISO 27001 and SOC 2 Type II certifications demonstrating robust security controls.

3/5

Holds SOC 2 Type II certification; ISO 27001 is not currently listed on their trust page.

Regulatory Fit

Suitability for regulated industries and professional services

Pipedrive: EU-incorporated with comprehensive GDPR tooling including DPA, data subject request support, and configurable retention.

Typeform: Strong fit for EU regulated businesses due to EU incorporation, EU data residency, and DPA availability.

5/5

EU-incorporated with comprehensive GDPR tooling including DPA, data subject request support, and configurable retention.

4/5

Strong fit for EU regulated businesses due to EU incorporation, EU data residency, and DPA availability.

Total Score

22/25

20/25

Best For

Pipedrive

Best for EU-headquartered organisations needing maximum data sovereignty; regulated industries (ICO, CNIL); privacy-conscious teams who need strong data retention controls.

Typeform

Best for EU-headquartered organisations needing maximum data sovereignty; regulated industries (AEPD, ICO); privacy-conscious teams who need strong data retention controls; teams on a tight budget.

Detailed Comparison

Pipedrive vs Typeform: Trust & Compliance Comparison

Pipedrive (Pipedrive, EE) scores 22/25 overall with a Gold (Excellent) trust badge. Estonian-born CRM with AI-powered sales automation for European teams. Typeform (Typeform, ES) scores 20/25 with a Silver (Strong) trust badge. Conversational forms and surveys with AI-powered features.

Dimension-by-Dimension Breakdown

#### Data Residency

Both score equally at 4/5.

●Pipedrive (4/5): EU data residency available with data hosted on AWS Frankfurt; EU region is selectable for customers.

●Typeform (4/5): Customer data is hosted on AWS EU infrastructure by default, providing a clear EU data residency story.

#### Legal Jurisdiction

Both score equally at 5/5.

●Pipedrive (5/5): Incorporated in Estonia as Pipedrive OÜ; operates fully under EU law with no US parent entity.

●Typeform (5/5): Incorporated as a Spanish SL under EU law with no US parent company, meaning no CLOUD Act exposure.

#### Data Retention & Training

Both score equally at 4/5.

●Pipedrive (4/5): Customer data is not used for AI training by default; configurable retention policies are available.

●Typeform (4/5): No AI training on user data; configurable data retention and deletion available to customers.

#### Certifications

Pipedrive leads with 4/5 vs 3/5.

●Pipedrive (4/5): Holds ISO 27001 and SOC 2 Type II certifications demonstrating robust security controls.

●Typeform (3/5): Holds SOC 2 Type II certification; ISO 27001 is not currently listed on their trust page.

#### Regulatory Fit

Pipedrive leads with 5/5 vs 4/5.

●Pipedrive (5/5): EU-incorporated with comprehensive GDPR tooling including DPA, data subject request support, and configurable retention.

●Typeform (4/5): Strong fit for EU regulated businesses due to EU incorporation, EU data residency, and DPA availability.

Certifications at a Glance

Certification	Pipedrive	Typeform
GDPR	No	Yes
ISO 27001	Yes	No
SOC 2 Type II	Yes	Yes

Overall Verdict

Pipedrive has a clear trust advantage, scoring 22/25 compared to Typeform's 20/25. Pipedrive particularly excels in certifications, regulatory fit.

Frequently Asked Questions

Which is better for EU compliance, Pipedrive or Typeform?

Pipedrive has a TrustKit score of 22/25 while Typeform scores 20/25. Pipedrive currently rates higher across data residency, legal jurisdiction, data retention, certifications, and regulatory fit.

How do Pipedrive and Typeform compare on data residency?

Pipedrive scores 4/5 for data residency (EU data residency available with data hosted on AWS Frankfurt; EU region is selectable for customers.), while Typeform scores 4/5 (Customer data is hosted on AWS EU infrastructure by default, providing a clear EU data residency story.).

Are Pipedrive and Typeform GDPR compliant?

Both tools are assessed across five compliance dimensions. Pipedrive has a regulatory fit score of 5/5 and Typeform scores 4/5. Check the full comparison above for a detailed breakdown.

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